Our Platform
PlanIn Planning Insights
The PlanIn financial projections model is a comprehensive tool designed to support you in creating accurate and detailed financial projections for your business. The model includes four key components:
- Market Data Lists and Parameters: This component empowers you to define your target market and set specific parameters for your financial projections. You can customise factors such as region, organisation size, and industry to align your projections with your business context.
- Data Entry Forms: With flexible entry of data, you have the option to import directly from your Chart of Accounts, allowing for seamless integration. These forms enable you to configure your financial projections by inputting key financial metrics, including pricing models, capital expenditures, and staffing requirements, transitioning smoothly to automatic configurations.
- Scenario Analysis: The model allows you to create and store up to nine different scenarios. This feature is instrumental in comparing and analysing various financial projections, enabling you to make informed decisions about your business strategy.
- Financial Statement and KPIs: The final component of the model produces three-statement financial projections, AI-driven insights for financial diagnostics and key performance indicators (KPIs). These outputs provide you with essential insights into the financial potential of your business, helping guide your strategic growth and success.
Market Sizing
Estimating the size of your target market is critical for the success of your business. At PlanIn, we help startups and existing businesses identify their market potential using three key metrics:
Total Addressable Market (TAM) represents the entire possible market for your company's product or service. This metric helps you understand the size of the opportunity.
Serviceable Available Market (SAM) refers to the proportion of the available market that is best suited for your company's product or service. This metric helps you narrow down your focus to the most profitable customer segments and business opportunities.
Serviceable Obtainable Market (SOM) represents the proportion of your SAM that your company can realistically achieve. This metric helps you set realistic goals and expectations for your business growth.
Top Down and Bottom Up Approach
By understanding the size and potential of your target market, you can prioritise specific products, customer segments, and business opportunities to maximize your chances of success. Let PlanIn help you identify and capitalise on your market potential.
Estimating TAM can be difficult or prone to error. You can use the top-down approach and look at some macro data, or you could use a bottom-up approach and enter in your sales pipeline data to create your projections.
PlanIn utilises top-down or bottom-up projections, or a combination of both, to allow you to forecast the market size and potential. PlanIn’s ability to create projections based on flexible market take-up algorithms incorporating real company data and statistics provides comprehensive projections for the business.
Customisation
Customisation is an important feature for any business tool, and PlanIn provides a high degree of customisation to meet the specific needs of a business. By allowing users to customise the pricing models, market take-up, regions, products and services, and terminology used in financial reports, revenue streams, and department names, PlanIn can better align with the specific needs and language of the business.
In addition, allowing multiple company names to be set up and supporting multiple currencies and their corresponding exchange rates can be beneficial for businesses with a global plan.
The ability to customise the company industry codes and sizing categories can also be helpful for businesses operating in specific industries or markets. Regional codes with descriptions can provide additional context and insights into the business's operations in different locations.
Overall, the high level of customisation offered by PlanIn can help businesses tailor the tool to their unique needs and requirements.